Blog categorized as Strategy

Ever wanted to build and sell your own online course? Then look no further that business strategist, Martha Krejci's workshop.

Marketers are about to experience a significant overhaul in the digital advertising ecosystem with the rollout of a more private web.

There are some big topics on every marketer's mind for 2022. This includes digital, privacy and sustainability.

A value proposition can be presented as a business or marketing statement that a company uses to summarise why a consumer should buy a product or use a service.

Bootstrapping is the minimalistic business culture approach to starting a company, which is characterized by extreme sparseness and simplicity.