Blog tagged as Marketing Strategy

A swipe file is a collection of tested and proven advertising and sales letters that can be used as reference material for future projects. Let’s take a look at four reasons why every marketer needs to have one.

If you're a mom and you run your own business, then there's a good chance that you feel like a juggler. You wear many hats, managing your time and resources carefully so that your business can thrive. But even if it feels like there's never enough time in the day, don't worry – you're not alone!

In 2023, we'll see more brands using AI to create personalized experiences for their customers.

There are some big topics on every marketer's mind for 2022. This includes digital, privacy and sustainability.